Welcome to
the creative lab

What is The Creative Lab?

A place that experiments with the latest technology, trends and tools in the field of games, media and entertainment.


Sometimes you wish to have acquired that one extra skill. We host different knowledge specific workshops that will help you to expand your skill set: from screenwriting to design and from programming to brainstorming skills.


One of the foremost tasks that the Lab has been given is to experiment, try what has never been tried before. Experimenting and researching the ‘why’ is our core business. Any outcome is appreciated, whether it succeeds or fails.

Go to Meetings


Every week the Lab hosts their open meetings. During these meetings, new projects are presented and progress is discussed. Feel free to come by!

Go to Lab Talks

Lab Talks

We’re not alone in this world of media and games. Every year we organize our Lab Talks where guest speakers from the industry, research, and the Breda University of Applied Sciences come to give an inspirational talk about the work they have been doing.

About us

Breda University of Applied Sciences's uncompromised creative brain. Always in an experimenting journey.
"Our strength lies in the fact that we do not specialize in our innovations, we move on."

In 2010 the Creative Lab was set up by Paul Buchanan to develop a collective creative space, both tangible and intangible. It is an experimental platform for students, alumni, researchers and industry.

The Creative Lab is an open forum for participants to develop ideas and to discuss various developments within the cultural landscape. Through discussion and analysis the forum aims to create a synergy between theory and practice which explores collective ideas and reflects upon the continuous flux of knowledge, information, and transformation of media and games.

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